By: Africa Business Radio
Smart Cashflow For Entrepreneurs- June 8, 2024 • 32 minutes - 36 seconds
Born from the hands of master artisans and nurtured by generations of skillful craftsmen, Adire emerged as more than just fabric—it became a symbol of Nigeria’s identity, a testament to the ingenuity and resilience of its people. From its humble beginnings as a local craft, Adire has flourished into a global phenomenon, captivating hearts and minds with its mesmerizing patterns and vibrant hues. Yet, amidst the hustle and bustle of modernization, the rich heritage of Nigerian-made fabrics began to fade into obscurity. Enters AdireFashionPlace—a beacon of hope, a bastion of tradition, and the brainchild of the visionary entrepreneur, Onyinye Sharon Peter. With a passion for preserving Nigeria's cultural legacy, Onyinye embarked on a mission to revive the art of Adire, founding AdireFashionPlace in 2018- a hand-dyed indigenous textile company dedicated to bringing back the lost heritage of Nigerian-made fabrics. Through meticulous craftsmanship, innovative design, and a deep reverence for tradition, Onyinye with the birth of AdireFashionPlace is breathing new life into ancient techniques, ensuring that the legacy of Adire continues to thrive for generations to come.
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